Brotherhood of Muscle. Founded by the Dodge brothers in 1900, Dodge became America's working-class performance brand — delivering V8 power, wide-body muscle cars, and the Durango's 700+ horsepower SRT Hellcat. Now pivoting to electric with the Charger Daytona.
ⓘ Independent editorial research. Disclaimer
Editorial revenue estimates. Toggle time range. Figures are editorial compilations — verify at sec.gov for parent company (Stellantis) filings.
Independent editorial research on Dodge — not affiliated with Stellantis. All figures are editorial estimates compiled from publicly available sources.
Dodge is Dodge is Stellantis's American performance and value brand — famous for the Charger, Challenger, and Durango. As the V8 era ends, Dodge is transitioning to electric muscle with the Charger Daytona, the world's first electric muscle car.
Dodge was founded by John Dodge and Horace Dodge in 1900 as a parts supplier before entering vehicle production in 1914. The brothers' precision manufacturing reputation led Henry Ford to rely on Dodge as a major supplier — the brothers later used their Ford profits to launch the Dodge Brothers car company.
After the Dodge brothers died in 1920, the company passed through several owners before Chrysler Corporation acquired Dodge in 1928. Within Chrysler's umbrella, Dodge became the mainstream value-performance brand — positioned between Plymouth (entry) and Chrysler (luxury). Dodge trucks gained a separate identity in this era.
The modern Dodge identity was forged in the muscle car era of the 1960s–70s: the Charger, Challenger, Super Bee, and Coronet R/T defined American performance culture. After decades of decline and Chrysler's 2009 bankruptcy, Fiat acquired Chrysler and revived Dodge as a performance-focused brand. The Hellcat era (2015–2023) produced some of the most powerful production cars ever sold at mainstream prices: 717–807 horsepower Challengers and Chargers that became cult vehicles. The transition to electric with the Charger Daytona represents Dodge's most significant strategic pivot since the Hellcat era began.
Editorial reference guide to current Dodge models. MSRPs are base prices and subject to change. MPG figures are EPA estimates. Insurance estimates are editorial averages — not quotes.
| Model | Type | Base MSRP | Fuel Economy | Avg Insurance Est. | Reliability | Notes |
|---|---|---|---|---|---|---|
| Hornet | Compact Crossover | $31,595 | 21 city / 29 hwy | $162/mo est. | Average | New Dodge entry — shares Alfa Romeo Tonale platform, early reliability TBD |
| Hornet R/T PHEV | Compact Crossover PHEV | $38,590 | 30 mi electric + hybrid | $175/mo est. | Average | PHEV version — most efficient Dodge ever offered |
| Durango | 3-Row Midsize SUV | $43,295 | 16 city / 24 hwy | $195/mo est. | Average | America's only 3-row SUV with an available V8 — niche but loyal following |
| Durango SRT 392 | Performance SUV | $71,495 | 13 city / 19 hwy | $268/mo est. | Average | 392ci 475hp V8 SUV — rare combination of performance and family utility |
| Charger (Classic) | Muscle Car | $33,995 | 16 city / 24 hwy | $210/mo est. | Average | ICE Charger ended 2023 — still a used market mainstay |
| Charger Daytona | Electric Muscle Car | $59,595 | ~240 mi range | $235/mo est. | TBD | World's first electric muscle car — launches 2024–2025 |
Editorial reliability reference. Lower score = fewer reported problems per 100 vehicles. These are editorial estimates — not authoritative survey data. Always consult NHTSA.gov/recalls for VIN-specific recall history.
Independent editorial history of Dodge. Not affiliated with or reviewed by Stellantis.
Dodge was founded by John Dodge and Horace Dodge in 1900 as a parts supplier before entering vehicle production in 1914. The brothers' precision manufacturing reputation led Henry Ford to rely on Dodge as a major supplier — the brothers later used their Ford profits to launch the Dodge Brothers car company.
After the Dodge brothers died in 1920, the company passed through several owners before Chrysler Corporation acquired Dodge in 1928. Within Chrysler's umbrella, Dodge became the mainstream value-performance brand — positioned between Plymouth (entry) and Chrysler (luxury). Dodge trucks gained a separate identity in this era.
The modern Dodge identity was forged in the muscle car era of the 1960s–70s: the Charger, Challenger, Super Bee, and Coronet R/T defined American performance culture. After decades of decline and Chrysler's 2009 bankruptcy, Fiat acquired Chrysler and revived Dodge as a performance-focused brand. The Hellcat era (2015–2023) produced some of the most powerful production cars ever sold at mainstream prices: 717–807 horsepower Challengers and Chargers that became cult vehicles. The transition to electric with the Charger Daytona represents Dodge's most significant strategic pivot since the Hellcat era began.
Editorial corporate research. Stock tickers are reference only — not investment advice. Verify at sec.gov.
Dodge is a brand of Stellantis N.V. (NYSE: STLA) — a multinational automotive group formed by the 2021 merger of Fiat Chrysler Automobiles and PSA Group. Stellantis is the world's 4th-largest automaker by volume and owns 14 brands including Dodge, Ram, Jeep, Chrysler, Fiat, Peugeot, Citroën, Maserati, and Alfa Romeo.
Select a Dodge model and a competitor to compare ownership costs, reliability, and specs side by side.
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Estimated insurance cost tiers by model. Rates vary by state, age, driving history, credit, and insurer. Independently compiled editorial estimates — not licensed from insurers.
| Model | Avg Mo. Premium | Annual Est. | Insurance Tier | Key Factor |
|---|---|---|---|---|
| Hornet | $162/mo | $1,944/yr | Low-Moderate | Compact crossover — standard risk profile |
| Hornet R/T PHEV | $175/mo | $2,100/yr | Moderate | PHEV battery adds repair complexity |
| Durango | $195/mo | $2,340/yr | Moderate | 3-row SUV — performance variants cost more |
| Durango SRT 392 | $268/mo | $3,216/yr | High | Performance SUV — horsepower affects premium |
| Charger Daytona | $235/mo | $2,820/yr | Moderate-High | EV muscle car — early adopter repair risk |
Click any block to expand. Each answers a high-volume search question.
Dodge does not publish revenue separately from Stellantis (NYSE: STLA). Stellantis reported approximately €189 billion (~approximately $204B USD) in total revenue (FY 2024 Stellantis group editorial estimate) for FY2024 (per public Stellantis SEC/annual report; verify at stellantis.com/investors). Dodge is estimated to represent approximately 6–9% of Stellantis North American revenue, driven by Charger, Durango, and Hornet sales.
⚠ Revenue data is editorial reference only. Not investment advice. Verify at sec.gov or stellantis.com/investors.
Stellantis CEO Carlos Tavares resigned in December 2024 amid financial challenges. Stellantis appointed Antonio Filosa as interim co-CEO. Dodge brand operations are managed within Stellantis’s North American operations group. The brand has been led through a critical performance transition including the launch of the Charger Daytona EV.
Dodge is an American brand, founded by Horace and John Dodge in Detroit in 1900. Dodge is now owned by Stellantis (NYSE: STLA), a Dutch-registered multinational formed by the 2021 merger of Fiat Chrysler Automobiles and PSA Group. While Dodge is American-founded and primarily sold in North America, its ultimate parent company is multinational.
Dodge vehicles are assembled primarily in the United States and Canada. The Dodge Durango is built in Jefferson North, Detroit, MI. The Dodge Charger Daytona EV (new 2024+) is assembled in Windsor, Ontario, Canada. The Dodge Hornet is assembled in Melfi, Italy — notable as an Italian-built Dodge. The Challenger (now discontinued for ICE) was built in Brampton, Ontario.
Dodge reliability ranks below average in most independent assessments, with wide variation by model. The Durango with the 3.6L V6 is Dodge’s most consistently reliable current model. The Charger Daytona EV carries early-generation EV reliability unknowns. Legacy Challenger/Charger V8 powertrains (SRT 392, Hellcat) are mechanically proven but older platform technology.
⚠ Reliability data is independently compiled from publicly available sources. Editorial estimates only. Always verify with current owner reports and NHTSA data at nhtsa.gov/recalls.
Dodge vs Chevrolet in the performance/muscle segment: Dodge has historically dominated with the Challenger/Charger Hellcat platform. Chevrolet responds with Camaro (now discontinued for ICE) and Corvette. In SUVs, Dodge Durango competes with Chevy Traverse and Tahoe. Dodge’s key differentiator is raw performance identity — the Charger Daytona EV and Challenger heritage define the brand versus Chevy’s broader mass-market appeal.
Frequently asked questions about Dodge — answered with editorial research. Not affiliated with Stellantis.
Yes — Dodge has confirmed that the V8-powered Charger and Challenger ended production at the close of 2023 model year. The future Charger Daytona is electric (or a straight-six 'Hurricane' turbocharged option). The Durango SRT 392 retains the 392ci V8, but its future beyond 2025 is uncertain. Verify current Stellantis product plans for the latest information.
The Dodge Charger Daytona is the brand's electric successor to the Charger/Challenger lineup. It features Dodge's 'Fratzonic Chambered Exhaust' system — a tuned speaker-based sound system designed to mimic exhaust notes, which Dodge claims is a patented acoustic muscle car sound for EVs. It delivers high performance while eliminating traditional V8 powertrains. Early reviews are generally positive.
Dodge reliability is rated average among American brands by editorial research and consumer surveys. The brand tends to rank below Toyota and Honda but comparable to Chevrolet and Ford in typical surveys. The Charger/Challenger V8 platforms are mechanically proven after decades of production. The Hornet (shared with Alfa Romeo) has limited long-term data. Always check NHTSA.gov/recalls for recall history.
Dodge is a brand owned by Stellantis N.V. (NYSE: STLA) — a multinational automaker formed by the 2021 merger of Fiat Chrysler Automobiles (FCA) and PSA Group (Peugeot/Citroën). Stellantis is headquartered in Amsterdam with operational HQ in Auburn Hills, Michigan. Dodge vehicles are assembled in multiple US facilities.
Dodge and Ram were the same brand until 2010, when Ram was spun off as a separate truck brand. Today, Dodge focuses on performance cars and SUVs (Charger, Challenger, Durango, Hornet), while Ram handles trucks and commercial vehicles (Ram 1500, 2500, 3500, ProMaster). Both are owned by Stellantis.
ⓘ Editorial recall context only. Not affiliated with Dodge or NHTSA. Always verify at nhtsa.gov/recalls. Disclaimer →
Independent editorial guide. Not affiliated with Dodge, dealers, or any resale platform. Not purchasing advice.
Challenger/Charger are among the strongest used performers in American muscle — collector demand keeps values high. Last-gen HEMI Challengers particularly sought after.
ⓘ Editorial guide only. Not purchasing, legal, or financial advice. Always conduct independent due diligence. Disclaimer →